Volcom
Design & Architecture for Volcom's first commerce web destinationVolcom needed to develop it’s first online commerce destination in which to sell its action sports apparel and a new venture, Volcom Entertainment. They needed a flexible layout and architecture in which to promote its brand in a way that maintained it’s street authenticity but offered modern commerce feature expected by online shoppers.
I was responsible for the overall architecture, design and strategy.
About Volcom
Volcom is a lifestyle brand that designs, markets, and distributes boardsports-oriented products. The company primarily produces clothing, footwear, accessories, and related products for young men and women.
My Responsibilities
I was responsible for leading brainstorming sessions, information architecture, UI/UX as well as hand-on graphic design and web design. I designed and developed everything from, Journey Maps, high-level site maps, detailed wireframes to fully realized user interface designs.
